A garments merchandiser is the key person in ready-made garments industry. Where merchandiser plays an important role from its order
receiving to shipment. Merchandiser is the bridge between the industry and the
buyer. Merchandiser is the responsible person to make the product and export
the goods on time. So, he has to look after the raw materials which are
required to find the goods, making the garments, finishing the goods,
documentation and finally shipping the goods. The main job of a merchandiser is
to co-ordinate with the entire department in the office (like stores, cutting, production,
finishing etc.) as well as the buyers.
- Merchandiser’s role is to
build up relationship with buyers and acts as a seller
- Merchandiser plays a vital
role in his organization in a sense that the bears more responsibility
than others in regards of order execution
- He represents factory as a
buyer
- He represents buyer as a
seller
- He inspects quality as
buyer from buyers’ point of view
- He negotiates a price for
the sellers
- He looks at the deal from
seller’s point of view
- He looks after the
business so as to develop more in future
- He tries to offer the deal
more competitive by not compromising the quality
- His object is to satisfy
the buyer to progress more in future business
- His aim is to impress the
buyer by means of:
**Right quality
**Right quantity
**Right time
**Undamaged condition
Job description and job analysis of merchandisers and merchandising department
- To prepare price quotation
of different inquiry letters as per buyers’ requirements
- To develop samples as per
buyers’ requirements
- To submit samples as per
buyers’ requirements
- To negotiate price with
buyers
- To confirm price with
buyers
- To receive purchase order
sheet from buyers
- To prepare and issue
pro-forma invoice for buyers in order that buyer can open master L/C
- To receive master or export
L/C from buyers
- To source and select
garment factory for bulk production
- To make production plan
for execution of purchase orders
- To hand over purchase
order file to the selected factory, related sections and persons.
- To collect the color
swatch and trims & accessories from buyers and develop them from
vendors or from own units
- To communicate buyers with
all updates about latest production process and developments
- To ensure goods delivery
on time with buyers
- To take approval from
buyers for style sample, fit sample, pre-production sample and accessories
sample for bulk production
- To prepare yarn, finished
fabric and accessories booking order sheets for bulk production and
distribute to related sections and related persons
- To prepare costing break
down sheet and put up the respective buyers’ order files
- To follow up, monitor and
coordinate the purchase order until shipment
- To receive payment of L/C
against shipment of goods from buyers
- To earn profit by
exporting garments from abroad
- Merchandisers has to report
their activities to the managing director of their respective company.